Life in Ukrainian advertising: ‘The morning starts with texting the team to say I’m alive’

Work & Wellbeing

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The Drum Show episode two: supporting Ukrainian media in the information war
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Is it time agencies started treating employees as customers?
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esports

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War in Ukraine

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NFTs

Can brands ride out the NFT slump?

creative works

Slovakian creatives ‘hack’ Tinder to get Ukraine war news to Russians
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CRM

The 14 best CRM agencies in the UK, according to their clients
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Emoji hotline helps refugees in France overcome language barriers to aid
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Ad of the Day: Mick Fleetwood brings psychedelia to Harry Styles’s beauty brand

reactive marketing

Free KFC goes down a Saharan storm with reactive marketing stunt
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The Catalan data plan: Spotify’s FC Barcelona sponsorship explained
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Behind Future’s mega drive to understand its gaming audiences
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Awards Case Studies

Don't Cry Wolf

Award Winning Stories: Tangle Teezer’s mission to support the natural hair community
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In it to win it: The Drum & PromoVeritas launch ‘Most Effective Promotion’ award
creative works

‘We were coughing before it went viral’: Chip Shop Awards entry becomes billboard camp...
Award Winning Stories

Award Winning Stories: one agency helped transform a Toronto neighborhood's high street
The Drum Awards

The Drum Awards for Design chair Natasha Chetiyawardana on challenging design’s status q...
Copa90

Award Winning Stories: how Budweiser and Copa90 raised a cold one to Lionel Messi
Award Winning Stories

Feast your eyes on 13 Award Winning Stories from The Drum Awards
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Member Exclusives

TheDrum
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esports

How women are driving the growth of esports in South East Asia
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The 14 best CRM agencies in the UK, according to their clients
TheDrum
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CX

Why property ad platform REA Group is continually evolving its CX strategy
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How Pepsi, Kroger and other top brands balance data privacy and personalization at scale
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Amazon: Pi Day by Amazon
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Peanut: Mother's Day by Peanut
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IRN-BRU: Taste Debate by Leith
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Samsung: Samsung, But Make It Fashion by Mother
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Apple: Escape From The Office by Apple
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More Open Mic Opinion & Insights

Open Mic Opinion & Insights

This promoted content is produced by a publishing partner of Open Mic. A paid-for membership product for partners of The Drum to self-publish their news, opinions and insights on The Drum - Find out more

InMobi

Building Ramadan-rush ready brand strategies in 2022
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How brands can make an impact through a new way of storytelling
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What is Generation Alpha, and why is it the most influential generation in CX?
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Top 4 things brand marketers need to know about programmatic OOH ads in 2022
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The Drum Network

The Drum Network is a global membership club for agency leaders, sharing their expertise with the wider industry. Learn more

The Drum Network

4 basic human needs: understanding CX’s history to simplify its future
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Designing distinctive customer experiences: 3 toolkits
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Attention pays: the economy of attention in advertising
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Will the metaverse revolutionize customer experiences?
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Deep Dive podcast: surprising and delighting with CX
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Accessibility is an opportunity for multi-sensory delight
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Purpose is the key to both customer experience and employee experience
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Opinion

Opinion

Why we’ve turned our ad agency into the first not-for-profit creative agency
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What the Netflix show Inventing Anna can teach us about consumer data
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Consumers want to be heard, not studied: here’s how to tune in to your customer
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Is the first real metaverse being built now in China?
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Do you deliver? Uber’s CX legacy and what this means for other brands
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3 lessons brands can learn from charities when leveling up their CX